So one of the big reasons the majority of affiliates fail is because they don’t really get serious. This could be because :
- They tried once and failed.
- They don’t have the time (between a “real” job, kids, etc).
- They don’t really believe a living can be made with affiliate marketing (believe it or not I could find hundreds of people who would call me crazy for saying you can make $20k/month with affiliate marketing).
- They’re simply not smart enough.
So what’s stopping you from getting serious? You have to believe that you’re going to succeed no matter how many times you fail to get there. Here are some ways to make sure you’re serious about making money with affiliate marketing.
1) Set a Serious Budget
You’re not serious about affiliate marketing if you plan on spending a $25 PPC voucher to test and calling it a day. If you want to be serious, you have to be ready to invest a serious amount of money. How much money is ultimately up to you, but I would try to save up at least $1,000 before you give affiliate marketing a real go. In many cases it can take much more than $1,000 to find something that’s profitable. If you take $25 and don’t find anything and stop, you’re just going to quit when the money keywords could be in the first $200 you spend. So start saving now, set aside a bit of money from each paycheck and start your own fund. Sell some of your stuff on eBay. Or do some grunt work for people to make some cash.
I personally set my budget to around $300/day and run it at that testing things until I get the campaign profitable (in which time I up the budget to unlimited).
2) Set Serious Time Aside
You’re not going to get any productive work done unless you set the proper time aside to do it. Despite how easy and time efficient affiliate marketing can be, these cases are ones of luck, very good connections, or knowing exactly what to do. This probably won’t be you, it’s not most people, so you have to make time to set up your campaigns, ensure you’re tracking EVERYTHING, and then constantly look over stats, test new pages, ads, keywords, anything.
Maybe you have a full-time job now and a family at home to take care of and time can be the hardest thing to come by. Just like with exercise or any other activity, you have to manage your time properly. Maybe it means cutting out your favorite TV show. Maybe it means (kindly hah) asking your spouse to cover for you for an hour or two every night, or in some cases maybe it means sacrificing an hour of sleep every night until you get things rolling. Either way, affiliate marketing takes time and is NOT easy money. But if you put the hard work into it, you can certainly reap the rewards.
3) Set Up Serious Tracking
Setting up a serious campaign doesn’t mean throwing together 5,000 keywords in a few semi-targeted ad groups and testing which ad has the highest click-through rate. As stated before, this can be done and is only successful in cases where you’re plain lucky. For the rest of us, we have to break down EVERYTHING in order to find out exactly what’s working and what’s not.
This means tracking :
a) Keywords – weed out the ones that aren’t converting.
b) Ads – test ads for the highest click through rate while making sure that they convert well.
c) Landing pages – test different button colors, headlines, page styles, etc. Track the CTR and the conversion rate of each page style and then decide the most profitable one. Once you know what “type” of page converts, start testing the smaller things like headlines, colors, content, and pictures.
d) IP addresses – block out IPs with multiple clicks to your ads. Google may prevent your ad from being charged, but if you have a ton of clicks from an IP it probably means it’s another affiliate, and by blocking them they don’t even see your ad up there anymore – making them not see your higher CTR ads and just preventing them from spying on you.
e) Offers – test out different offers from all networks, and then when you find the best converting offer, test that offer out between networks to see if there’s any shaving occurring. Stick with what works best.
4) Have Serious Faith
As with a lot of things in life; ya just gotta have faith. You’ve seen the big checks and screenshots from myself and others, and while I can’t promise you that all of them are real, I can promise you that all of mine have been real, and there’s nothing THAT special about me (aside from my devilish good looks and charming ways). There’s nothing stopping you from going out there and accomplishing your goals but you. Set a goal to quit your day job, to make a couple hundred bucks a week on the side, or to hit it big and buy your dream home with affiliate profits. No matter what the goal, just know that it is in fact possible, it just takes hard work and, you guessed it…getting serious.
5) Have Serious Common Sense
You want to know the best way to accomplish all your goals and hit it big in affiliate marketing??? Get out there and do it! This has been said a bazillion times before but I don’t care, if you want to be serious you have to have serious common sense. Reading a hundred eBooks, blogs, and forum posts isn’t going to deposit large wire transfers into your bank account. Creating campaigns and testing is going to do that. My free affiliate marketing tutorials will give you all the basic knowledge you need to get started. After you know the basics, just get in touch with your affiliate manager, pick out an offer together, and devise a small plan of attack. Then it’s all about YOU, and getting out there and testing properly.
Common sense also applies to your strategy. Don’t let a campaign get into your head…if you’ve spent thousands of dollars and tested out everything you could and couldn’t break a profit…accept it and move on. Only a VERY small fraction of the campaigns you test are going to be profitable, so the easiest way to find them is by testing a bunch out. I’m not saying spend less time on every offer, certainly take 1 offer at a time and put forth your greatest effort into it; but don’t keep believing you can make it work when the results and data clearly show you that you can’t.
Alright, this was my first lengthy “help” article I guess you could say in a while. Life has been nuts and I’ll give you all some updates on that soon, I just didn’t want to post that and have everybody complain about “no content is posted here any more you suck” blah blah. Tell me what to write about and I’ll write about it.