Paid Search 101 Rap

(31) Comments... Have Your Say! ~ February 8th, 2008

Hollaaaaaaaaaaaaaaaa!

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What PPC Engine to Start With

(35) Comments... Have Your Say! ~ February 6th, 2008

Most of the time I post about PPC, I’m mentioning Google Adwords. Mainly it’s because it’s what gives most people the hardest time - myself included. I’d say it has the most risk, but also the most reward, as Google is the king of traffic when it comes to PPC engines. But [...]

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Case Study : Diet Pills : How I Ran It

(54) Comments... Have Your Say! ~ January 25th, 2008

Note : This is probably as far as I’ll ever go when it comes to “revealing” things to you guys. I’m giving you a niche I researched myself, keywords I used, and how I designed my landing page.
I have an old campaign that’s been sitting around forever now, and I’m not doing [...]

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The Secret to Beating Yahoo’s Quality Score

(21) Comments... Have Your Say! ~ December 8th, 2007

So anyone who’s anyone knows that Yahoo’s quality score sucks, and nobody can understand it. Hell, they can’t even understand it themselves. A while back I ranted about it and talked about a phone conversation with Yahoo where the rep told me not even he knew how their quality score was done. [...]

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10 Adwords Mistakes

(22) Comments... Have Your Say! ~ October 20th, 2007

Instead of always look at what to do, it’s sometimes just as useful (or even more useful) to look at what not to do. You may be doing a bunch of things right with your campaigns, but not realize that you may be doing this one thing wrong. So let’s take a look [...]

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